Management Information Systems: Managing the Digital Firm (15th Edition)
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Management Information Systems: Managing the Digital Firm (15th Edition)
Kenneth and Jane Laudon’s popular Management Information Systems: Managing the Digital Firm continues to define the way MIS courses are taught.
Management Information Systems: Managing the Digital Firm (15th Edition)
Nº de artículo: 6283697

Management Information Systems: Managing the Digital Firm (15th Edition)

87% of respondents would recommend this to a friend

Nº de artículo: 6283697

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What Stands Out

Comprehensive Coverage
This edition provides extensive insights into modern information systems, equipping students with essential skills and knowledge for navigating the digital landscape effectively.
Real-World Applications
Packed with case studies and examples, it connects theory to practice, showcasing how management information systems enhance operational efficiency in various industries.
Updated Content
Incorporating the latest trends and technologies, this book ensures learners are well-prepared to tackle current challenges in digital management and strategy.

Detalles de producto

Management Information Systems: Managing the Digital Firm (15th Edition)
  • For courses in Management Information Systems (MIS) The authoritative, case-based view into how businesses leverage information systemsKenneth and Jane Laudon’s popular Management Information Systems: Managing the Digital Firm continues to define the way MIS courses are taught. Designed for business students, the text provides insight into how contemporary businesses leverage information technologies and systems to achieve corporate objectives. The new edition provides the most up-to-date and comprehensive overview of information systems used by businesses today, including all-new real-world cases and discussion of significant contemporary topics, from big data and the Internet of Things (IoT) to machine learning and DevOps.Featuring comprehensive coverage of new technologies and applications, while also considering their impact on business models and decision-making, Management Information Systems enhances learning through vivid examples designed to capture the imaginations of all students. As they build sought-after skills for the modern workplace, students will learn to lead management discussions and drive decisions about their firm’s information systems.Also available with MyLab MISMyLabTM MIS is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.Note: You are purchasing a standalone product; MyLab does not come packaged with this content. Students, if interested in purchasing this title with MyLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.If you would like to purchase both the physical text and MyLab, search for:013474599X / 9780134745992 Management Information Systems: Managing the Digital Firm Plus MyLab MIS with Pearson eText -- Access Card Package, 15/ePackage consists of:0134639715 / 9780134639710 Management Information Systems: Managing the Digital Firm 0134639995 / 9780134639994 MyLab MIS with Pearson eText -- Access Card -- for Management Information Systems: Managing the Digital Firm
Publisher Pearson
Publication date January 1, 2017
Edition 15th
Language English
Print length 648 pages
ISBN-10 9780134639710
ISBN-13 978-0134639710
Item Weight 3.09 pounds (1.4 kg)
Dimensions 10.9 x 8.6 x 1 inches (27.7 x 21.8 x 2.5 cm)

Who Should Buy?

Suitable For
  • Business Students

    Ideal for undergraduates studying business, providing crucial insights into digital firm management and information systems.

  • IT Professionals

    Suitable for IT specialists seeking to understand the integration of information systems in organizational strategy.

  • Corporate Leaders

    Valuable for executives managing digital transformation, offering strategies to leverage information systems for competitive advantage.

Not Suitable For
  • Casual Readers

    Not suited for casual readers as it delves deeply into technical and managerial aspects of information systems.

DESCRIPCIÓN DEL PRODUCTO

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Preguntas y respuestas de los clientes

  • Pregunta: What are the main topics covered in Management Information Systems: Managing the Digital Firm 15th Edition?

    Respuesta: The book delves into key topics such as the role of information technology in business, strategic use of information systems, data management, and digital business transformation. Each section provides insights into how modern firms leverage these technologies to enhance productivity and decision-making. For students and professionals alike, understanding these concepts is critical as they form the backbone of successful digital strategies in today's El Salvador market.
  • Pregunta: Who is the target audience for Management Information Systems: Managing the Digital Firm 15th Edition?

    Respuesta: The primary audience includes students studying information systems, business management, and IT professionals seeking to deepen their knowledge of digital firm operations. Additionally, business leaders and managers looking to implement effective information systems in their organizations will find valuable strategies and case studies for real-world application in this edition.
  • Pregunta: How does this edition differ from previous editions of Management Information Systems?

    Respuesta: This edition offers updated case studies, current technology trends, and enhanced coverage of topics such as cloud computing and cybersecurity. These inclusions reflect the rapid advancements in technology and provide context on how organizations can adapt to these changes. Readers can better grasp the evolving landscape of information systems and apply relevant principles in dynamic business environments.
  • Pregunta: Is Management Information Systems: Managing the Digital Firm 15th Edition suitable for beginners?

    Respuesta: Yes, the book is structured to accommodate both beginners and advanced readers. It begins with foundational concepts before progressing to more complex topics, making it a great resource for those new to the field. The inclusion of practical examples and scenarios aids in understanding, allowing readers to build their knowledge effectively, regardless of their prior experience.
  • Pregunta: Are there supplementary resources available with Management Information Systems: Managing the Digital Firm 15th Edition?

    Respuesta: Yes, many educational institutions offer complementary materials such as online access to quizzes, flashcards, and discussion forums, enriching the learning experience. Additionally, readers can find instructor resources that assist with course planning and assessment, making it easier for educators to integrate the content into their curriculum.
  • Pregunta: Can Management Information Systems: Managing the Digital Firm 15th Edition be used for self-study?

    Respuesta: Absolutely! The book is structured for self-learners with clear chapters, review questions, and summaries that reinforce key concepts. It encourages readers to engage actively with the material and apply knowledge through exercises found in each chapter. This makes it an excellent choice for professionals looking to upskill independently.
  • Pregunta: What makes Management Information Systems: Managing the Digital Firm 15th Edition relevant in today’s digital landscape?

    Respuesta: This edition addresses the latest challenges and opportunities posed by digital transformation, reflecting on how businesses can thrive through effective use of information systems. By exploring contemporary case studies and providing insights on emerging technologies, it equips readers with the knowledge to navigate and succeed in a technology-driven environment.
  • Pregunta: Are there any case studies included in Management Information Systems: Managing the Digital Firm 15th Edition?

    Respuesta: Yes, the book includes various case studies showcasing real-world applications of information systems in diverse industries. These case studies illustrate practical challenges and showcase strategies implemented by successful companies, providing readers with essential insights that can be applied in their own professional settings.
  • Pregunta: What role does information technology play in business according to Management Information Systems: Managing the Digital Firm 15th Edition?

    Respuesta: The book highlights information technology as a crucial component that drives business efficiency, innovation, and competitive advantage. It emphasizes that leveraging the right technologies can streamline operations, improve customer experiences, and facilitate data-driven decision-making, which are imperative in contemporary business strategies.
  • Pregunta: Where can I buy Management Information Systems: Managing the Digital Firm 15th Edition in El Salvador?

    Respuesta: You can purchase Management Information Systems: Managing the Digital Firm 15th Edition on Ubuy. They offer a wide selection of books and provide options convenient for customers in El Salvador. Ubuy is known for its reliable service and customer support, making it an excellent choice for your purchase needs.

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USD 93

USD 142

Haz tu pedido ahora y recíbelo por ahí Martes, Octubre 06

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Solo queda 1 artículo en stock.
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Our Top Logistics Partners
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características y beneficios

  • Authoritative, case-based view into how businesses leverage information systems
  • Comprehensive overview of information systems used by businesses today
  • Coverage of new technologies and applications
  • Enhances learning through vivid examples
  • Helps students develop sought-after skills for the modern workplace
  • Designed to capture the imaginations of all students

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Experience worry-free shopping with 100% original products, PCI DSS-compliant payment security, ISO 27001-certified data protection, the fastest cross-border delivery, free returns *, and secure packaging on every order.